---
title: Adverts use persuasive language and slogans, sometimes slang to soun… — Writing to inform, instruct and persuade · tree and pragmatics
description: Adverts use persuasive language and slogans, sometimes slang to sound friendly to young people; "bussin'" in Gen Z slang means really good. Who acts: Adverts, Gen, bussin. A sentence of the lesson «Writing to inform, instruct and persuade» of the english course of Mova's primary school with its depe
---

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# Writing to inform, instruct and persuade, sentence 16

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Adverts use persuasive language and slogans, sometimes slang to sound friendly to young people; "bussin'" in Gen Z slang means really good.

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**Who acts:** Adverts, Gen, bussin · **What happens:** use, sound, z, mean · **To what, where:** persuasive language, good

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This is a sentence of the lesson «Writing to inform, instruct and persuade» of the english course of Mova's primary school. The page gives its syntax tree — a dependency tree in the style of Universal Dependencies — and its pragmatics clause by clause: who acts (Adverts, Gen, bussin), what happens, when and where, as Mova's frames read it from the tree.

## The tree {#tree}

```conllu
# sent_id = school:english:044-writing-to-inform-instruct-and-persuade.lesson:16
# text = Adverts use persuasive language and slogans, sometimes slang to sound friendly to young people; "bussin'" in Gen Z slang means really good.
# source = school lesson (ours)
# course = english
# lesson = 044-writing-to-inform-instruct-and-persuade.lesson
# annotation = Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): no change
1	Adverts	advert	NOUN	NNS	Number=Plur	2	nsubj	_	_
2	use	use	VERB	VBP	Mood=Ind|Number=Plur|Person=3|Tense=Pres|VerbForm=Fin	0	root	_	_
3	persuasive	persuasive	ADJ	JJ	Degree=Pos	4	amod	_	_
4	language	language	NOUN	NN	Number=Sing	2	obj	_	_
5	and	and	CCONJ	CC	_	6	cc	_	_
6	slogans	slogan	NOUN	NNS	Number=Plur	4	conj	_	_
7	,	,	PUNCT	,	_	9	punct	_	_
8	sometimes	sometimes	ADV	RB	PronType=Ind	9	advmod	_	_
9	slang	slang	NOUN	NN	Number=Sing	6	appos	_	_
10	to	to	PART	TO	_	11	mark	_	_
11	sound	sound	VERB	VB	VerbForm=Inf	2	advcl	_	_
12	friendly	friendly	ADJ	JJ	Degree=Pos	11	xcomp	_	_
13	to	to	ADP	IN	_	15	case	_	_
14	young	young	ADJ	JJ	Degree=Pos	15	amod	_	_
15	people	people	NOUN	NNS	Number=Plur	12	obl	_	_
16	;	;	PUNCT	,	_	18	punct	_	_
17	"	"	PUNCT	``	_	18	punct	_	_
18	bussin	bussin	NOUN	NN	Number=Sing	25	nsubj	_	_
19	'	'	PUNCT	''	_	18	punct	_	_
20	"	"	PUNCT	''	_	18	punct	_	_
21	in	in	ADP	IN	_	24	case	_	_
22	Gen	Gen	PROPN	NNP	Number=Sing	23	nsubj	_	_
23	Z	z	NOUN	NN	Number=Sing	24	compound	_	_
24	slang	slang	NOUN	NN	Number=Sing	18	nmod	_	_
25	means	mean	VERB	VBZ	Mood=Ind|Number=Sing|Person=3|Tense=Pres|VerbForm=Fin	2	parataxis	_	_
26	really	really	ADV	RB	_	27	advmod	_	_
27	good	good	ADJ	JJ	Degree=Pos	25	obj	_	_
28	.	.	PUNCT	.	_	2	punct	_	_
```

## Pragmatics {#pragmatics}

<!-- .note -->
No stored speech act for this sentence.

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| # | verb | tense, mood | who | what, whom | to whom | where | when | other | roles by |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1 | **use** | present | Adverts | persuasive language and slogans |  |  |  |  | vn eat-39.1 «NP V NP»: agent=Agent language=Patient |
| 2 | **sound** | to-infinitive | Adverts *not said here* |  |  |  |  | friendly *property* | vn stimulus\_subject-30.4 «NP V ADJ»: agent=Stimulus |
| 3 | **z** |  | Gen |  |  |  |  |  | tree rules |
| 4 | **mean** | present | bussin in Z slang | good |  |  |  |  | vn intend-61.2-1 «NP V NP»: agent=Agent good=Topic |

<!-- .note -->
One row per clause the reader finds. «not said here»: a role filled from the clause above. «roles by»: a VerbNet class and frame when one fits the verb, else the reader's rules on the tree.

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**Licence: [CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/)**, as the whole of Mova corpus 0.4, of which this treebank (the agreed school, `mova-school-agreed-en.conllu`) is part. The lessons were written for Mova's primary school. Sentence `school:english:044-writing-to-inform-instruct-and-persuade.lesson:16`.

**The tree:** Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): no change. **The frames** are read from the tree by Mova's frames reader (`prag`) when this page is built, the lesson read in order, so a pronoun may be resolved from an earlier sentence.

See the [release 0.4](https://md.mova.elamur.ai/free/en/releases/0.4/).

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