---
title: Adverts show a product at its very best, sometimes with special effe… — Harmful pranks, April Fools' tricks, hidden adve… · tree and pragmatics
description: Adverts show a product at its very best, sometimes with special effects, which is why they say «pictures are for illustration». Who acts: Adverts, pictures. A sentence of the lesson «Harmful pranks, April Fools' tricks, hidden adverts and too-good-to-be-true offers» of the everyday course of Mova's 
---

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# Harmful pranks, April Fools' tricks, hidden adverts and too-good-to-be-true offers, sentence 6

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Adverts show a product at its very best, sometimes with special effects, which is why they say «pictures are for illustration».

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**Who acts:** Adverts, pictures · **What happens:** show, be, say · **To what, where:** product, special effects · **Speech:** someone speaks here

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This is a sentence of the lesson «Harmful pranks, April Fools' tricks, hidden adverts and too-good-to-be-true offers» of the everyday course of Mova's primary school. The page gives its syntax tree — a dependency tree in the style of Universal Dependencies — and its pragmatics clause by clause: who acts (Adverts, pictures), what happens, when and where, as Mova's frames read it from the tree.

## The tree {#tree}

```conllu
# sent_id = school:everyday:334-pranks-april-fools-adverts-and-too-good-offers.lesson:6
# text = Adverts show a product at its very best, sometimes with special effects, which is why they say «pictures are for illustration».
# source = school lesson (ours)
# course = everyday
# lesson = 334-pranks-april-fools-adverts-and-too-good-offers.lesson
# annotation = Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): R5-strong ×3, R6-punct-agree ×2
1	Adverts	advert	NOUN	NNS	Number=Plur	2	nsubj	_	_
2	show	show	VERB	VBP	Mood=Ind|Number=Plur|Person=3|Tense=Pres|VerbForm=Fin	0	root	_	_
3	a	a	DET	DT	Definite=Ind|PronType=Art	4	det	_	_
4	product	product	NOUN	NN	Number=Sing	2	obj	_	_
5	at	at	ADP	IN	_	13	case	_	_
6	its	its	PRON	PRP$	Case=Gen|Gender=Neut|Number=Sing|Person=3|Poss=Yes|PronType=Prs	8	nmod:poss	_	Agree=R5-strong|Haiku=13:nmod:poss
7	very	very	ADV	RB	_	8	advmod	_	_
8	best	good	ADJ	JJS	Degree=Sup	2	obl	_	Agree=R5-strong|Haiku=13:amod
9	,	,	PUNCT	,	_	13	punct	_	_
10	sometimes	sometimes	ADV	RB	PronType=Ind	13	advmod	_	_
11	with	with	ADP	IN	_	13	case	_	_
12	special	special	ADJ	JJ	Degree=Pos	13	amod	_	_
13	effects	effect	NOUN	NNS	Number=Plur	2	obl	_	Agree=R5-strong|Haiku=4:nmod
14	,	,	PUNCT	,	_	17	punct	_	_
15	which	which	PRON	WDT	PronType=Rel	17	nsubj	_	_
16	is	be	AUX	VBZ	Mood=Ind|Number=Sing|Person=3|Tense=Pres|VerbForm=Fin	17	cop	_	_
17	why	why	ADV	WRB	PronType=Int	19	advmod	_	_
18	they	they	PRON	PRP	Case=Nom|Number=Plur|Person=3|PronType=Prs	19	nsubj	_	_
19	say	say	VERB	VBP	Mood=Ind|Number=Plur|Person=3|Tense=Pres|VerbForm=Fin	2	parataxis	_	_
20	«	«	PUNCT	``	_	24	punct	_	Agree=R6-punct-agree|Haiku=19:punct|HaikuPos=PUNCT:,:_
21	pictures	picture	NOUN	NNS	Number=Plur	24	nsubj	_	_
22	are	be	AUX	VBP	Mood=Ind|Number=Plur|Person=3|Tense=Pres|VerbForm=Fin	24	cop	_	_
23	for	for	ADP	IN	_	24	case	_	_
24	illustration	illustration	NOUN	NN	Number=Sing	19	ccomp	_	_
25	»	»	PUNCT	''	_	24	punct	_	Agree=R6-punct-agree|Haiku=2:punct|HaikuPos=PUNCT:.:_
26	.	.	PUNCT	.	_	2	punct	_	_
```

## Pragmatics {#pragmatics}

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- form: statement
- act: assert
- voice: narrator
- polarity: none
- teacher: kept the draft

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| # | verb | tense, mood | who | what, whom | to whom | where | when | other | roles by |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1 | **show** | present | Adverts | a product |  | special effects |  | product's best *obl* | vn transfer\_mesg-37.1.1-1-1 «NP V NP.recipient»: agent=Agent product=Recipient |
| 2 | **is** | present |  |  |  |  |  | why *property* | tree rules |
| 3 | **say** *speech: assert* | present | Adverts *= advert* |  |  |  |  |  | vn say-37.7-1-1 «NP V that S»: agent=Agent |
| 4 | **is** *in a quote* | present | pictures |  |  |  |  | for illustration | tree rules |

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One row per clause the reader finds. «not said here»: a role filled from the clause above. «roles by»: a VerbNet class and frame when one fits the verb, else the reader's rules on the tree.

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**Licence: [CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/)**, as the whole of Mova corpus 0.4, of which this treebank (the agreed school, `mova-school-agreed-en.conllu`) is part. The lessons were written for Mova's primary school. Sentence `school:everyday:334-pranks-april-fools-adverts-and-too-good-offers.lesson:6`.

**The tree:** Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): R5-strong ×3, R6-punct-agree ×2. **The frames** are read from the tree by Mova's frames reader (`prag`) when this page is built, the lesson read in order, so a pronoun may be resolved from an earlier sentence.

See the [release 0.4](https://md.mova.elamur.ai/free/en/releases/0.4/).

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- next →: [Harmful pranks, April Fools' tricks, h…, 8](https://md.mova.elamur.ai/free/en/corpora/school/everyday/334-pranks-april-fools-adverts-and-too-good-offers/8/)
- ↑ back to [the lesson](https://md.mova.elamur.ai/free/en/corpora/school/everyday/334-pranks-april-fools-adverts-and-too-good-offers/)

