---
title: Adverts are made to sell, not to tell the whole truth. — «Only one left!»: shops and adverts · tree and pragmatics
description: Adverts are made to sell, not to tell the whole truth. Who acts: Adverts. A sentence of the lesson ««Only one left!»: shops and adverts» of the everyday course of Mova's primary school with its dependency tree and the pragmatics of every clause.
---

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# «Only one left!»: shops and adverts, sentence 6

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Adverts are made to sell, not to tell the whole truth.

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**Who acts:** Adverts · **What happens:** make, sell, not tell · **To what, where:** Adverts, whole truth · **Speech:** someone speaks here

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This is a sentence of the lesson ««Only one left!»: shops and adverts» of the everyday course of Mova's primary school. The page gives its syntax tree — a dependency tree in the style of Universal Dependencies — and its pragmatics clause by clause: who acts (Adverts), what happens, when and where, as Mova's frames read it from the tree.

## The tree {#tree}

```conllu
# sent_id = school:everyday:441-only-one-left-shops-and-adverts.lesson:6
# text = Adverts are made to sell, not to tell the whole truth.
# source = school lesson (ours)
# course = everyday
# lesson = 441-only-one-left-shops-and-adverts.lesson
# annotation = Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): no change
1	Adverts	advert	NOUN	NNS	Number=Plur	3	nsubj:pass	_	_
2	are	be	AUX	VBP	Mood=Ind|Number=Plur|Person=3|Tense=Pres|VerbForm=Fin	3	aux:pass	_	_
3	made	make	VERB	VBN	Tense=Past|VerbForm=Part|Voice=Pass	0	root	_	_
4	to	to	PART	TO	_	5	mark	_	_
5	sell	sell	VERB	VB	VerbForm=Inf	3	xcomp	_	_
6	,	,	PUNCT	,	_	9	punct	_	_
7	not	not	PART	RB	Polarity=Neg	9	advmod	_	_
8	to	to	PART	TO	_	9	mark	_	_
9	tell	tell	VERB	VB	VerbForm=Inf	5	conj	_	_
10	the	the	DET	DT	Definite=Def|PronType=Art	12	det	_	_
11	whole	whole	ADJ	JJ	Degree=Pos	12	amod	_	_
12	truth	truth	NOUN	NN	Number=Sing	9	obj	_	_
13	.	.	PUNCT	.	_	3	punct	_	_
```

## Pragmatics {#pragmatics}

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No stored speech act for this sentence.

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| # | verb | tense, mood | who | what, whom | to whom | where | when | other | roles by |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1 | **make** | present · passive |  | Adverts |  |  |  |  | tree rules |
| 2 | **sell** | to-infinitive | Adverts *not said here* |  |  |  |  |  | vn give-13.1-1 «NP V PP.recipient»: agent=Agent |
| 3 | **not** **tell** *speech: assert* | to-infinitive | Adverts *not said here* | the whole truth |  |  |  |  | vn transfer\_mesg-37.1.1-1-1 «NP V NP.recipient»: agent=Agent truth=Recipient |

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One row per clause the reader finds. «not said here»: a role filled from the clause above. «roles by»: a VerbNet class and frame when one fits the verb, else the reader's rules on the tree.

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**Licence: [CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/)**, as the whole of Mova corpus 0.4, of which this treebank (the agreed school, `mova-school-agreed-en.conllu`) is part. The lessons were written for Mova's primary school. Sentence `school:everyday:441-only-one-left-shops-and-adverts.lesson:6`.

**The tree:** Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): no change. **The frames** are read from the tree by Mova's frames reader (`prag`) when this page is built, the lesson read in order, so a pronoun may be resolved from an earlier sentence.

See the [release 0.4](https://md.mova.elamur.ai/free/en/releases/0.4/).

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