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# advertiser

«advertiser» in Mova's school dictionary: **a person or company that pays to show adverts (ads) to…** — its meaning for a pupil, its sense in the lessons and examples.

### part of speech

noun (an advertiser, advertisers)

### meaning for a pupil

1) An advertiser is a person or company that pays to show adverts (ads) to tell people about something they want to sell. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#m1)

2) «The Advertiser» is a name used by some newspapers (a name). [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#m2)

### sense in the lessons

Used in media literacy lessons: advertisers try to persuade you to buy; they pay websites, TV channels and YouTubers. It teaches pupils to ask who is trying to sell what.

### examples

- Advertisers pay a lot to show ads during big football matches. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x1)
- The advertiser wants children to want the new toy. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x2)
- Some videos are paid for by advertisers. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x3)
- Advertisers use bright colours and catchy songs. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x4)
- The magazine lost an advertiser after the complaint. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x5)
- Ask yourself what the advertiser wants you to believe. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/#x6)

### note

From «advertise». Not the same as an «advert» or «advertisement» (the ad itself). In maths problems, the advertiser usually pays a cost per advert or per day.

### Trees and pragmatics

[Every meaning and example of «advertiser» parsed by Mova](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/A/advertiser/), each sentence with its dependency tree and frames.