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# brand

«brand» in Mova's school dictionary: **the name of a product made by a particular company, with…** — its meaning for a pupil, its sense in the lessons and examples, with 5 sentences of Mova's corpora that use it.

### part of speech

noun (brand, brands); verb (brand, brands, branded, branding)

### meaning for a pupil

1) A brand is the name of a product made by a particular company, with its own logo: a brand of trainers, a brand of cereal. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#m1)

2) A brand is a mark burned into an animal's skin to show who owns it. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#m2)

3) To brand means to mark with a brand, or to give someone a bad name: he was branded a liar. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#m3)

4) «Brand new» means completely new, never used. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#m4)

5) A brand is also a burning stick or piece of wood, used as a torch. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#m5)

### sense in the lessons

In everyday life and maths: comparing brands in shops — the cheaper own brand vs the famous brand; working out which is the better buy by price per gram. In media lessons, children learn how adverts and logos make people want a brand, and that a famous brand is not always better. On farms and in westerns, cattle are branded. Phrases: brand new, brand name, own brand, a brand of, favourite brand.

### examples

- What brand of trainers do you like? [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x1)
- Mum buys the supermarket's own brand because it is cheaper. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x2)
- My bike is brand new. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x3)
- Adverts try to make us love a brand. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x4)
- The rancher put his brand on the cattle. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x5)
- He was branded a cheat after one mistake. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x6)
- Compare two brands to see which is the better value. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x7)
- On hearing this, Althea seized the brand, laid it up carefully in a chest, and henceforth preserved it as her most precious possession. [tree →](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/#x8)

### note

Countable: brands. «Brand new» is often written without a hyphen after a verb («It's brand new») and with one before a noun («a brand-new bike»). Trap: a famous brand logo on something does not prove quality, and fake branded goods exist.

### In the corpora

- [Own-brand food is often made in a similar way to famous brands but costs less because there is no big advertising.](https://md.mova.elamur.ai/free/en/corpora/school/adult-life/9-when-money-is-tight/14/)
- [AI is good at the usual cases it has seen many times and often weak at unusual or brand-new ones.](https://md.mova.elamur.ai/free/en/corpora/school/ai/1-what-is-ai/16/)
- [Good product design is about comfort, strength and use, and a high price can also come from brand and fashion.](https://md.mova.elamur.ai/free/en/corpora/school/arts/33-design-all-around-logos-brands-packaging-fonts/15/)
- [Toad is out on the river, says the Otter, in a brand-new racing boat with new clothes and new everything.](https://md.mova.elamur.ai/free/en/corpora/school/books/27-willows-ch1-part3-otter-badger-and-toad/6/)
- [That orange stuff is rust, a brand-new substance, not dirt that has landed on the metal.](https://md.mova.elamur.ai/free/en/corpora/school/chemistry/13-rust-irons-slow-fire/1/)

### Trees and pragmatics

[Every meaning and example of «brand» parsed by Mova](https://md.mova.elamur.ai/free/en/corpora/dictionaries/school/B/brand/), each sentence with its dependency tree and frames.